Alisha Pennington has been making moves in the Athletic Training world. As a business owner she seeks to improve Athletic Training starting in her home state of California. As a business owner who employs per diem workers she has learned a lot of do's and don'ts when hiring and working per diem.
We are broadcasting live from the 2018 NATA expo in New Orleans.
We used Facebook live, YouTube Live, Instagram Live and even periscope to stream as many of the NATA 2018 Expo Interviews as possible.
Where there is a need there is a business opportunity. Alisha Pennington saw Athletic Trainers needed help getting jobs and that schools need Athletic Trainers. Working in a state that does not protect or place a huge emphasis on Athletic Trainer is a challenge that needed to be taken on. She has developed her company to solve that disconnect between athletic trainers and schools
Alisha's athletic training story Tell us a little about ATVantage What is your hope or goal for the business? What do you see as some potential drawbacks for hiring athletic trainers this way? What are the top benefits for working this way? How does the lack of title protection in California affect Athletic Training What can we do to help justify more hours / additional help