Tag Archives: #NATA2019

Own Your Impact – 597

Do YOU Own Your Impact as an Athletic Trainer?

What does “Own Your Impact” look like for leadership

Tory Lindley hit the ground running when he was elected president of the NATA in June of 2018.  During the NATA symposium in June 2019, Alisha M Pennington caught up with him to talk about his vision for athletic trainers to Own Their Impact, what we can do as individuals to advocate for the profession and what the NATA board of directors and 29 committees have been working on to continue to elevate the profession in every setting.

Own Your Impact

Tory's biggest accomplishment since taking office?

The collaborative agreement between the NATA and APTA.  There is now a door open and expectation that the national level of collaboration will have some effect on the ways that AT’s are practicing at the state level.

What can we do on a daily basis to Own Your Impact and advocate for the profession?

Every athletic trainer has an individual responsibility to advocate for the profession and to advocate for ourselves.  

“If you look like health care individually then the advocacy thing happens because people are paying attention.”  Tory Lindley

Every AT needs to get their NPI. 

Even if you aren’t going to be billing at the third party level, you need to register because it is how we are counted as health care professionals.

What initiatives will Tory investigate and pursue?

CMS recognition will help with not only billing but also for recognition and acceptance as a health care profession.

Salary initiatives for increases in a variety of settings and also ensure that we close the gender gap.

What does Own Your Impact look like to Tory?

“We are super humble as health care providers.  We like to work behind the scenes, and yet we can still be humble and be bold enough to tell our story when it makes sense to have our story told.”

All AT’s have an opportunity through social media to write their narrative.  To talk about things that they are doing and educating people on a daily basis of what we do.

How will we continue to see great things continue to happen?

“When the AT is given the opportunity to practice at the top of their skill set, great things will always happen.  We need to make sure that is something every AT can do.”

Ever wondered what Firefly Recovery is?

Jeremy closes out the podcast today by talking to Anthony Kjenstad from Firefly Recovery about the products from Firefly that can help with increasing blood flow to decrease recovery time and help with delayed onset muscle soreness.  

The product is being promoted by athletic trainers who have been using the tool in their training rooms and have had success.  

You can find more information on Firefly Recovery here or catch them on Instagram @fireflyrecovery

Contact us:

Jeremy JacksonHost of The Sports Medicine Broadcast

John Ciecko – jciecko@bloomfield.org

Alisha M Penningtonalisha@theatvantage.com

Mike McKenney – m.mckenney@northeastern.edu

Mike Hopper – Mike.Hopper@bishoplynch.org

Clint Sanders – clint@dragonflyathletics.com

These people LOVE ATs and help the SMB pay the bills:


Frio Hydration – Superior Hydration products.

MioTech – meeting all of your sports medicine supply needs

PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

DragonflyMax – one-stop EMR

HOIST – no matter your reason for dehydration DRINK HOIST

MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

Firefly, Own Your Impact, Tory Lindley, Alisha M Pennington, NATA,

Sue Falsone talks Multidisciplinary Professional – 594

Are you a Barrier Breaker?

Today on the podcast we have Sue Falsone PT, MS, SCS, ATC, CSCS, COMT, owner of Structure and Function and author of, “Bridging the Gap From Rehab to Performance.”  Click on her name to learn more about her and her business.

Sue Falsone talks Multidisciplinary Professional; Alisha Pennington

Similar to Jackie Robinson?

Sue broke the barrier of women head athletic trainer’s in the major 4 professional sports in 2012 when she was hired by the LA Dodgers. 

But on today’s podcast, we focus less on being someone who breaks barriers and more about being really good at our craft, athletic training.

Are you as good as Sue Falsone?

Sue has many initials after her name and has spent time in a variety of settings including running a cash-based treatment business. 

During the episode, she shares why she believes being multidisciplinary is to her and the patients she treats advantage.

A one-liner take home from Sue Falsone

“There are plenty of jobs I didn’t get because I was a female.  I don’t choose to focus on that.”

Want to get started?

If you are a female AT business owner,  an AT interested in starting your own cash-based practice, or need to change what you are focusing on, this episode is the perfect listen.

Share your story with us on social media.

Sports Medicine Broadcast & TheBusinessAtvantage on IG

Multidisciplinary professional/ female business owner – Sue Falsone

Multidisciplinary professional/ female business owner – Sue Falsone

Posted by Sports Medicine Broadcast on Tuesday, June 25, 2019

Contact us:

Sue Falsone – sue@suefalsone.com

Jeremy JacksonHost of The Sports Medicine Broadcast

John Ciecko – jciecko@bloomfield.org

Alisha M Penningtonalisha@theatvantage.com

Mike McKenney – m.mckenney@northeastern.edu

Mike Hopper – Mike.Hopper@bishoplynch.org

Clint Sanders – clint@dragonflyathletics.com

These people LOVE ATs and help the SMB pay the bills:


Frio Hydration – Superior Hydration products.

MioTech – meeting all of your sports medicine supply needs

PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

DragonflyMax – one-stop EMR

HOIST – no matter your reason for dehydration DRINK HOIST

MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

PhysicalTherapy.com; 1freecourse; continued; Sue Falsone

100K Side Job – Tim Neal – 578

100K Side Job

Have you ever had a 100K side Job?

If you say “I have a 100k Side Job” you are going to be hounded for followers or ridiculed by haters.

Tim Neal was killing it as an Athletic Trainer making upwards of 200K.

He joins us live a the Dragonfly Max Podcast Lounge in Las Vegas to share his story.

Have reservations about starting a business?

Tim watched his dad run a successful business and kinda always had the drive in him to create his own.

I recently started my own business in the Sports Medicine Broadcast. I have shared my story in episode 552.

I was always afraid to start a business as I have seen how much my dad struggles to own one. My conversation with Rob and Casey helped me to get started on the path, but Innovate really moved me to start

I met Tim Neal in a group for Athletic Trainers who are innovating the industry. If you are innovating or want to innovate, come join us at InnovateAT on facebook

Want to check out the live video:

$100,000 Side Job – Tim Neal

$100,000 Side Job – Tim Neal

Posted by Sports Medicine Broadcast on Tuesday, June 25, 2019

More About Tim:

From a small town Texas – Greenville, Texas

Did not have an AT in high school, his first exposure was as Texas A&M Commerce

Started working contract work for a PT clinic

Figured out he was pretty good at assembling the coverage and care for large scale events.

Got fired for putting together a proposal to grow his employer's business.

He turned the firing into a job that he turned into a business that has turned into a dream.

Contact Us

Tim Neal – Tim.neal@kinetixfsm.com

Jeremy JacksonHost of The Sports Medicine Broadcast

John Ciecko – jciecko@bloomfield.org

Alisha M Penningtonalisha@theatvantage.com

Mike McKenney – m.mckenney@northeastern.edu

Mike Hopper – Mike.Hopper@bishoplynch.org

Clint Sanders – clint@dragonflyathletics.com

Sponsors for our Sports Medicine Broadcast Live Event


Dragonfly Max is here to help you improve efficiency and make best use of your valuable resources. Designed for Athletic Trainers, DragonflyMax can help you improve communication, record keeping and efficiency

Firefly RecoveryFireFlyrecovery.com

Frio Hydration – Superior Hydration products and the only brand I will professionally endorse

These people LOVE ATs and help the SMB pay the bills:


Frio Hydration – Superior Hydration products.

MioTech – meeting all of your sports medicine supply needs

PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

DragonflyMax – one-stop EMR

HOIST – no matter your reason for dehydration DRINK HOIST

MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.