Tag Archives: Innovate AT

Leadership Mastermind – Brandy & Allison – 560

Brandy Curry has been creating a Leadership Mastermind and working closely with Allison Strickland.

Allison is a serial entrepreneur Owning Brace Outfitters, Sheahawk Solutions, being involved in CEU startup EBPcentral

What is a Leadership Mastermind?

The Napolean Hill definition of a mastermind. He is who coined the term in his book Think and Grow Rich. Masterminding is a group of individuals working together for a common goal…maybe professional advancement. There is no 1 person above the other…all minds work together and are equal in bringing ideas forward.

Who is Brandy Currie?

Brandy was previously on our “Leadership in Athletic Training” series hosted by John Ciecko.

She constantly discusses Goal Setting and the value of reflecting on those goals daily.

Who is Allison Strickland?

What can I learn from joining a mastermind?

Sign Me Up…

Ready to get into a leadership mastermind?

Setting new goals to grow and improve daily?

Ready to take extreme ownership of everything in you environment?

Have some more questions before you jump on board?

Contact Us:

Brandy Currie

Allison Strickland

Jeremy Jackson

These people LOVE ATs and help the SMB pay the bills:


Frio Hydration – Superior Hydration products.

MioTech – meeting all of your sports medicine supply needs

DragonflyMax – one stop EMR

HOIST – no matter your reason for dehydration DRINK HOIST

MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second year free and support the podcast.

AT Direct with Josie Harding

The AT Direct Team

Through volunteering at local events to gain experiences as an AT Josie Harding realized the need for Athletic Trainer services in club and youth sports.

AT Direct was the solution for staffing all the events needed in Josie's local area.

What is AT Direct?

Similar to The Business ATVantage run by Alisha Pennington AT Direct employs ATs to contract events and for schools.

They currently have a roster of about 90 ATs with 25 doing pretty much full time work.

What is the Business Model?

For Josie's company the event host pays the fee for Athletic Trainer services.

Some ATs have a pay for service model in which an athlete would pay for each evaluation, therapy or modality done.

Some get paid a flat rate for an event.

While others are hourly

Depending on how you set your contract up with Josie it will either be flat rate or hourly.

What questions should I ask before taking a job?

  • Ask what they want out of your services
  • What is expected for the AT to supply
  • How and when you will get paid
  • The hourly or flat rate
  • Are players, coaches and officials informed there will be an AT on site
  • How many sites
  • Will tables, tents, signage be provided

Where do you see yourself in ten years?

Managing AT Direct full time. With steady growth AT direct is consuming more time and having a greater impact. I really enjoy working with youth and want to make sure I can help keep them healthy.

AT Direct, Josie Harding, ATDirect

Looking to start a business as an AT?

Contact Adam Halpern at Innovate AT and see what he can do to move you along that path.

Contact us:

Josie Harding

Adam Halpern

Jeremy Jackson

Check the other companies that support the podcast

DragonFly Max –  User friendly EMR to help you work smarter

MioTech –  All of your Sports Medicine product needs

HOIST Hydration – Doesn't matte why you are dehydrated…Drink HOIST

Frio Hydration – Superior Hydration equipment and the only brand I will purchase