AT Dads 1 – Relationships

AT Dads are similar to dads in every other profession: great, average, or awful. Dads are one of the biggest influences in the life of a child for both good and bad.

Meet our AT Dads

Ed, what is the one question you want answered by the end of the episode?

What were some of the biggest challenges you faced balancing being a father and an athletic trainer? 

  • Prioritize and set non-negotiables 

Were you able to increase the amount of quality time throughout their childhood and adolescence? And if yes, how?

  • Friday Pizza Nights
  • Driving to school with altered schedules

Joel?

How understanding does your significant other need to be in order to find the balance?

Larry’s wife was non-athletic so she does not fully understand the lifestyle.

Larry used to hold a team meeting to discuss the week and expectations and schedule.

Has the balance ever brought you to consider changing settings/roles in the profession?

Jeremy:

As an AT Dad, How do I foster a lifetime relationship with my children?

Larry, let’s start back in the beginning.

When did you meet your wife and marry?

Wrestled in high school and in community college

Left and went to Pitt

Wanted to be an architect, then an accountant.  Realized he could not stay inside all day every day

Larry’s uncle introduced him to athletic training

Was a student teaching and doing field experience at Baldwin high school.

One of the team members introduced him to his wife.

Went to Sugarbowl with Pittsburgh and spent a lot of money on alcohol and she possibly saved his liver and his life.

First Job in Arlington VA as a certified AT

Got married over Thanksgiving in his first year as a teacher.

His wife attended a lot of the games and they became friends with one of the coaches and his spouse.

Moving 6 hours away from his parents brought him closer to his wife.

Waited 5 years to have kids and spent a lot of time investing in each other.

Larry’s wife got a job at Larry’s school so they got to work together.

The first kid

Sarah born in April 1990

The most rewarding job I have ever had was being a dad.

They moved back to Pennsylvania and worked at a clinic.  He used this time to spend with family.

Larry would take his daughter to pre-school daily and work on the counting skills while in the car.

The Second Kid

Molly was born in 1993

Another AT joined Larry on staff that allowed him some more time off

Third time is the charm…

Delaney was born in 1997 and they had 3 full-time ATs on staff at that time

Larry was involved in the state association and coaching soccer..life was busy, but life was good.

All 3 played Volleyball, cross country, soccer.

The administration was supportive and family-oriented when his daughter was born.

His wife stayed home with the kids.

Larry was able to take 2 weeks off and then proceeded to juggle and balance.

Pizza Friday – they would come up for dinner each Friday night and eat together.

His kids still carry on that tradition with their own.

Eat dinner together whenever possible

During summer Larry would plan camping trips and travel the country.  One trip was 7.5 weeks with a family camper.

“We are going to be in this area, what do you want to do?”

Watch the AT Dads 1 Facebook video

These people LOVE ATs and help the SMB pay the bills:

Frio Hydration – Superior Hydration products.

MioTech – meeting all of your sports medicine supply needs

PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

Donate and get some swag (like patreon but for the school)

DragonflyMax – one-stop EMR

HOIST – no matter your reason for dehydration DRINK HOIST

MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

Marc Pro – Use “THESMB” to recover better.

AT Dads; Hands Free
Water,
We freaking love these hands free units from FrioHydration

Emerging Setting with Max Mahaffey

An emerging setting is the non traditional roles, athletics, an Athletic Trainer is employed in.

The Physician Practice Setting only makes up around 2% of Athletic Trainers currently.

About Max:

  • He played football and graduated from Louisiana College
  • Worked in Alexandria, Louisianna for 2 years with an independent minor league team and as a physician extender
  • Went back to Lousianna college to work as an AT
  • Went back to school and got his masters at the University of Houston
  • Worked as the Baseball AT after graduating
  • Got hired by Memorial Hermann to work with the Sugarland Skeeters

What do you need to work in the PPS? 

DME – Durable Medical Equipment – need to be able to communicate how and why to use these devices

Casting and splinting – both removal and application.

Communicating the goals and expected outcomes.

Physician Practice Value Model

  • Manual for what ATs do in this role

What does max do in this emerging practice setting?

  • HPI
  • Exam
  • Initial assessment / DDx
    • Answer questions
  • Confer with Doctor
  • Plan
    • Imaging
    • HEP vs PT
    • RTP protocol
    • Orthos referrals
    • In-office procedures

Pros and Cons of Physicians Practice Setting

Pros

  • Work closely with doctors
  • Set schedule vs athletics
  • Had freedom to pick “regular AT” per diem
  • Wide variety of patients
    • Pediatric
    • Youth
    • Geriatric
  • A lot of concussions 

Cons

  • Public’s lack of knowledge of an AT
  • Difficult/ rude patients
  • They are not there to see Max
  • A lot of concussions
  • A lot of the same stuff
    • neck/back

CPT Codes

  • ICD vs CPT
  • 97110 Therapeutic Exercise for 15 minutes
    • Codes are not profession-specific

Financial Impact

  • Worth and Value
    • Worth – the monetary cost of the service
    • Value – is the perceived worth
  • ATs can increase efficiency by performing the non-billable tasks and freeing up the Doc for the billable tasks.
  • Pecha et al study
    • Increase of $200-$1200 per day increase
  • In Max’s clinic study over 6 months, this value would have been about $16,000
    • Patient satisfaction survey

    Sugarland Skeeters experience:

    • He has been there since the inaugural season
    • Mostly veteran players trying to get back to affiliated ball

    Facebook video

    Contact Us

    Max

    Jeremy

    Financial Supporters

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    JOhn Harmon; Candice Teunis; Wrist and Thumb; Frio Hydration; NATA

    Path to Leadership

    Rick Cox has used the Sports Medicine Broadcast on his path to leadership. Through John's Leadership series Rick has been able to strengthen and improve as a leader in Athletic Training and at home.

    An interesting fact: Rick was wearing his Sports Medicine Broadcast shirt when he dislocated his elbow rock climbing.

    Path to Leadership; Rick Cox

    “The world is always full of the sound of waves. The little fishes, abandoning themselves to the waves, dance and sing and play, but who knows the heart of the sea, a hundred feet down? Who knows the depth?”

    Why did you choose that line from Musashi?

    Well it illustrates a person's path to their given occupation or specialty. (Musashi) 

    We may see the outside but do we ever really know the true path that person took to get where they are now and more importantly, where they are going in the future? 

    Who is Rick? 

    • Year 3 at Suffolk Head AT
    • was satisfied for a while as an assistant
    • Realized that just being part of the staff was not going to be good enough, but he knew he needed to learn.
    • I am constantly questioning “what could I be doing better”

    What started Rick on his path to leadership? 

    • Had no experience 
    • Did a lot of reflection and questioning himself
    • Makes small changes

    How did he do it?

    • A lot of reading, but not focusing on a single person
    • Simon Sinek
    • Ryan Holiday
    • Military tends to lend itself to leadership

    “Football (soccer) is life sped up”

    Life / Athletics and war are not the same thing but lessons can be learned

    You realize people have gone through some tough situations and you are not alone.

    What have been some of the leadership lessons you have realized? 

    There are examples everywhere

    The election is an example

    What are some of the universal truths you have learned?

    Not placing blame

    Honesty

    “Take the blame and give out credit” – Rick Cox

    In my path to leadership, building relationships has been one of my strengths and it has grown our influence with our athletes and coaches.

    Honesty with harshness

    When have you had to relearn the lessons?

    Year on we had a baseball player in the clinic and our Ortho wanted the athlete to go to the ER.

    We were busy and did not communicate with each other and the coach.

    The following day the baseball coach was pretty upset.

    Rick’s first instinct was to place blame, but before he spoke he remembered the lessons…”You are right, we messed this up”

    Have you seen improved relationships on your Path To Leadership?

    Not to the point of being “buds” but there have been improvements

    John busted his butt to build relationships, made progress but then for some reason it reset once the season was over

    It is like building a garden.  You have to replant each year

    What have been other benefits to your Path to Leadership?

    • I am still struggling with this at home and have not been able to transition this to home

    What has been the outcome? 

    • I have become a better clinician
    • I am better as a leader due to this.

    What would you tell a Young Rick Cox?

    • Humility

    Books? 

    Anything by Jocko

    Simon Sinek’s Leaders Eat Last and Start with WHY

    Ryan Holiday’s The Obstacle Is The Way and Ego Is The Enemy

    Dare to Lead – Brene Brown

    https://www.facebook.com/sportsmedicinebroadcast/videos/340721383694562/

    Contact Us

    Rick Coxrcox2@suffolk.edu @Suffolk_AT

    John Ciecko – @John Ciecko

    Jeremy – @MrJeremyJackson

    Encourage them to buy more shirts for you…

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    Armed Forces Athletic Trainer Michael Hooper; path to leadership; John Ciecko

    Patient-Centered Approach to AT Services

    Dr. Zachary Winkleman is leading his students to provide Athletic Training services from a Patient-Centered Approach.

    Complete the course work to earn Category A CEUs sponsored by Methodist Healthcare Sports Medicine of San Antonio SportsMedicineBroadcast.com/CEU

    Patient centered approach, patient based care.

    Consider the Social Support system –

    Hey do you want me to talk to your family…or do you have someone you want me to call.

    By doing everything for the patients you are enabling them and preventing them from owning their own health care.

    Walk them through the process instead of doing it for them.

    Do your patients understand what you are saying…or handing them?

    The average reading level of America is 6th grade….So all of our forms need to be revised to that reading level

    An affluent suburb may not appear to have health literacy issues, but you need to look at the support system and handle this individually.

    Consent and assent are both important.

    Set and agree upon goals in your patient centered approach

    SMART goals – what do want to get out of the appointment today?

    Sometimes they only want to know they are OK…not how to get better.

    You can give them options.

    1 – do exactly what I say

    2 – part of what I say

    3 – none of what I say

    Your choice but the outcomes will be…for each

    Coordination – our job is coordinating NOT EXECUTING

    Making sure patients feel powerful and not powerless.

    Fear and anxiety may not be more prevalent, but they are more willing to talk about it.

    PHq9 and screen patients is a good tool

    Communicate – What do you normally ask during your evaluation.

    5 step interview – patient centered approach

    Step One

    1. Welcome the patient
    2. Use their name
    3. Introduce yourself and ID your role
    4. Ensure patient readiness
    5. Remove barriers to communication (sit down) – removes the powerful struggle
    6. Ensure comfort and put the patient at ease
      • A patient had been sexually assaulted in the prayer pose…therefore any sort of rehab in that pose triggered her.

    Step Two

    1. Indicate time available
    2. Forecast what you would like to happen during the visit
    3. Obtain list of all issues the patient wants to discuss
    4. Summarize and finalize

    Step 3

    1. Start with open-ended questions
    2. Use non-focused skills (silence and non-verbal encouragement)

    Step 4

    1. Echo the patient’s words back
    2. Request
    3. Elicit emotional story (allow them to tell you their story

    Step 5

    1. Summarize
    2. Check accuracy
    3. Indicate the style
    4. Ask permission to touch

    The Golden rule does not really work…you are not the patient, their experiences are not yours.

    Shift your mindset one piece at a time.  Choose one thing to implement in your practice.

    8% of athletes believe the AT could not make a health status decision without the coach.

    Twitter question:

    Talk with parent and determine the goal and reasoning

    Educate about the bigger picture

    Discuss with patient

    Do not put yourself on opposite teams as the patient/parent.

    When we teach people 

    A common question we ask is “do you have any questions?” Try instead a teach-back method – repeat these steps back to me as you understand them.

    patient centered approach

    Watch Patient Centered Care on Facebook

    https://www.facebook.com/sportsmedicinebroadcast/videos/484200482258173/

    Contact us:

    Dr. Zacahary Winkleman – WINKELZ@mailbox.sc.edu

    Jeremy JacksonMrJeremyJackson on Twitter and Facebook

    Ray Olivo – rayolivo1@gmail.com

    These people LOVE ATs and help the SMB pay the bills:

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    patinet centered approach

    Complete the course work to earn Category A CEUs sponsored by Methodist Healthcare Sports Medicine of San Antonio SportsMedicineBroadcast.com/CEU

    Negotiating Benefits – 651

    Susan Taah knows negotiating benefits is the only way to work one job and maintain a quality of life. So she did.

    Now she joins Jared Plummer to share her story on the Sports Medicine Broadcast

    Negotiating Benefits; Susan Taah

    Where did Susan start?

    Working at a beer and wine distributor – so in industrial AT.

    Susan knew she wanted to make her living solely off of her job, not having to do side jobs.

    She knew starting off that she was making at least 40k so she skipped out on several sub 30k jobs.

    What triggered you to go into the industrial setting?

    • Start with Why
    • President of the student AT program for 2 years
    • Worked with Volvo truck plant in Dublin Virginia and doing a health fair type event
    •  My why was always preventing injuries

    Even though healthcare is part of the job benefits the distribution plant workers were oddly cut off from healthcare

    That first salary met my needs and I did not have facts.

    Sometimes it is not the right time to advocate. Sometimes you just have to gather facts and data

    Susan Taah

    What is next in negotiating benefits?

    Have a list of things you are accomplishing and want to accomplish at work.

    Projects were a big part of what she did.

    • Heat illness was a huge issue
    • They did not have coaching
    • She started a heat acclimatization program
    • Weight charts like in football training camp

    She presented the results an findings at her company conference

    The company already has a dollar value for loss of man hours, hospitalization, workers compensation. Use them.

    What are the factors you feel like you need to put together to illustrate your point?

    • Documentation – Susan can calculate costs based on the cost of hospitalization, loss of productivity. 
    • Expertise – tell them about an area you are an expert in.   ie. hydration or injury prevention

    What does this look like in COVID times?

    For her current job she had one phone call and two video interviews.

    Advocate for why you are the one worth picking and why you are the one.

    Have a timeline for when you are going to get certain certifications they will need.

    What about times like right now where so many ATs are unemployed?

    • Show your value, your worth, know the important metrics to your employers
    • Be flexible and willing to help
    • Going the extra mile now shows the need for others in the future
    • Long term health
    • Insurance
    • Risk management

    Did you drop a bomb or hint at your compensation package?

    She was advocating through the process of her previous job

    Money talk was saved towards the end so they are bought in and invested.

    Give the reasons first, then you are less likely to need to defend the request.

    These are the things I have implemented, these are projects I am working on, this is the value I am bringing.

    •  great
    • Write an elevator pitch – maybe 4 sentences – practice it.
    • I have looked over the offer, but it will not be adequate to cover the cost of living and change in responsibility
    • After they hung up Susan thought “I am done”
    • Have your number ready in salary format and hourly.
    • Moving Bonus – she did not negotiate this as it was a one-time payment.

    Hours

    Population you see (only this facility, only one school, no weekends)

    Mileage

    What are Industrial setting negotiating benefits items?

    • Salary
    • Moving
    • CEUs
    • Schedule
    • License / certification
    • Lunch break
    • 40 hour weeks
    • Per diem or help

    Special thanks to my guest intro by Jonah

    Facebook version of Negotiating Benefits

    https://www.facebook.com/sportsmedicinebroadcast/videos/309758317004679

    Contact us:

    Susan Taah

    Jared Plummer

    Jeremy Jackson

    Partners:

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    Hoist logo; rapid hydration

    International Clinical Coordinators – 629

    Did you know the BOC is working with Clinical Coordinators internationally?

    The World Federation of Athletic Training and Therapy or WFATT coordinated this podcast so we can what AT education looked like before COVID19 and how these clinical coordinators are making the transition.

    Left to right: Valerie Pelleck, Jeremy Jackson, Luzita Vela, Adam Naylor. Aoife Burke

    Who are the International Clinical Coordinators?

    Luzita Vela, Ph.D., AT – University of Virginia

    Aoife Burke, Ph.D., AT – Dublin City University

    Valerie Pelleck – University of Winnipeg

    Adam Naylor University of Bolton

    What does AT Education normally look like?

    At Dublin City University they normally run an injury and rehab clinic for athletes and students. The AT students participate in the clinic as part of their rotations as well as sports team affiliation.

    Bolton University in England looks similar to the program run by Aoife Burke in Ireland. They have a clinic for students and athletes and sports rotations.
    They use the term Sport Rehabilitation instead of Athletic Trainer.

    Valerie Pelleck feels the majority of her programs students were done with their practical portions and have been able to transition to online easy enough. In Canada they go by Athletic Therapist instead of Athletic Trainer.

    Luzita Vela at UVA us the clinical coordinator for what most Americans know as a 2-year master's degree.

    What are the benefits to transitioning to online learning?

    Adam Naylor thinks we have to re-assess efficiency.

    the switch has likely helped students focus on their knowledge and understanding as well as the utilization of literature.

    We can be more directive in the online learning process

    In Ireland, Aoife Burke feels it has increased the availability of health care as their system is not as robust or developed.

    Some of the other issued discussed:

    How are students being encouraged and enabled to be hands-on?

    What have been the chief concerns expressed by your students?

    Discuss options are your programs considering to make up for lost contact-hours?

    What is your national organization doing to accommodate for certification exams given the anticipated delay in graduation?

    How is your institution managing to assess practical competencies if face to face opportunities are no longer available?

    Watch the video on Facebook

    https://www.facebook.com/sportsmedicinebroadcast/videos/651998662251624/

    Contact us

    Luzita Velta, Ph.D., AT – University of Virginia

    Aoife Burke, Ph.D., AT – Dublin City University

    Valerie Pelleck – University of Winnipeg

    Adam Naylor University of Bolton

    Jeremy JacksonEMAIL ME

    Show me the money

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    International Clinical Coordinator; clinical coordinators

    Compex Live – 617

    We have been testing the units and now Brandon Hearn – Product Guru for Compex – joins the Sports Medicine Broadcast to discuss Compex live. We have lots of questions and he has lots of answers.

    The Compex is not Complex” – Brandon Hearn

    Do you have a Compex Unit?

    We plan to have another discussion down the road but what tips, tricks, or uses have you found for helping athletes (yourself included) to recover and heal using NMES units like Compex?

    What questions do you need answers to?

    Compex Live; Compex Edge, NMES; AT Uses; Brandon Hearn

    Want a sweet deal?

    During our Compex live podcast, Brandon extends a pretty sweet deal towards the end of the show for podcast listeners. You can get one of the upper-level units for a base unit price.

    Buying through an approved vendor?

    MioTech has great prices and great customer service.

    Current prices for the units discussed:

    • Fix Massage Gun – $165
    • Theragun G3Pro – $599
    • Marc Pro – $655
    • Compex Edge 2.0 – $140

    Best use ideas to get started?

    If you are brand new to (or taken an extended break from) exercise then START SLOW…

    John, Sofia, myself and Coach Caballero all went way too heavy to start.

    We were struggling to walk, tie shoes or do most things normally. SO BE WARNED!!!

    Using squats as an example:

    • Hook the pads up as shown on the Compex website for the area you are trying to target.
    • Turn the device on
    • Select Resistance
    • Select the muscle group
    • leave the radiator image on

    The top 2 uses for the devices:

    1. Clearing of lactic acid in 7 minutes or less on the blood flow or warmup setting.
    2. Increase muscle recruitment to improve training sessions.

    Another great use for the device is pre and post-surgery. hooking the device up quad and hamstring simultaneously. This way they are all firing at the same time without movement. Decreasing muscle atrophy and improving long term outcomes.

    Compex pads are expensive…

    DON'T buy cheap ones on amazon. Brandon says the pads are more expensive to provide a better product and provide more safety. The cheap pads can actually cause burns to the skin if the adhesive is missing.

    I bought some and we are going to test it out on ourselves…not on patients.

    Two other safety features we learned about during the Compex Live session:

    1. Biphasic current means the electricity goes into and out of the body through the pads.
    2. You can not charge the device while operating it.

    John, Sofia, Coach Caballero and I really tested these things out.

    https://www.facebook.com/sportsmedicinebroadcast/videos/628606361230260/

    See the demo on Facebook

    https://www.facebook.com/sportsmedicinebroadcast/videos/191100292243521/

    These people LOVE ATs and help the SMB pay the bills:

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    Compex Live

    Diversity and Inclusion in AT Leadership – 615

    Ever been the only white person in the room? How about your college program?

    Eva Martinez says as a brown woman in Athletic Training she longs to see more diversity and inclusion in leadership. She wants to see people like her in leadership.

    Diversity and Inclusion; Eva Martinez; Marco Nunez

    What is your Diversity and Inclusion story?

    Have you been excluded from conversations because you did not fit the mold for the current leadership style?

    Are you like Sofia and never really felt excluded or like there was a ceiling to your ability?

    Do you get fired up when someone makes an off-color comment, let it slide or find a way to educate?

    Diversity and inclusion; John Ciecko;

    Find the Similarities

    Sometimes people make comments because they are intentionally hurtful, but sometimes they are just ignorant.

    I said something about going to a polish festival and used the word “polak” while talking to my wife. I read a book where the main character was Polish and referred to himself as a “Polak” so I thought it was normal…until she told me the word is derogatory.

    If I had said this to a polish person it may have ended very differently.

    Continuing to use the term after learning the meaning would be intentional. I have only used the term to tell the story since that day.

    In your quest for Diversity and Inclusion be quick to extend grace and offer a chance for education and change.

    Watch the talk on Facebook

    https://www.facebook.com/sportsmedicinebroadcast/videos/192284961862124/

    Contact Us

    Marco Nunez – marcoanunez@msn.com

    Eva Martinez – emart430@fiu.edu

    John Ciecko – jciecko@bloomfield.org

    Jeremy Jacksoninfo@sportsmedicinebroadcast.com

    Resources

    Brown Eyes & Caramel Thighs Podcast

    Partners

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    Creating Sports Medicine Content – 612

    Are you interested in creating Sports Medicine Content?

    Todd Sabol's niche is Instagram. You can find him @ToddSportsMed

    Calista Kelly creates for PhysicalTherapy.com where she is the managing editor.

    I host the Sports Medicine Broadcast.

    Sponsored by: Blubrry Podcasting – Launch your Podcast the Blubrry Way

    Creating Content; Todd Sabol; @ToddSportsMed

    Why do we do it?

    Each of us creates content to grow patient care. We work out of our strengths to improve our chosen profession. But all that is useless if you are not authentic.

    Todd says – Do it because it helps others and spreads positivity in a world that looks for negativity.

    Where do you get started?

    Calista Kelly, managing editor fo PhysicalTherapy.com, says these are her normal places when looking for content creation:

    • Online searches
    • Local and national conferences
    • Networking with presenters
    • Course evaluations

    She likes for all courses to start is with the learning objectives to keep course concise and congruent.

    Sports Medicine content needs to be impactful immediately.

    Presenters need to be knowledgable about the subject but also be able to speak well and make adjustments on the fly.

    Todd Sabol agrees and adds to just start posting and not worry about being perfect. If you are passionate and look to serve others then you are going to have people who mock you but that's ok

    What holds people back from Creating Sports Medicine Content?

    Physical Therapy, like Athletic Training, is so broad that the first set of courses were really hard to determine. They did not want to leave out some folks. As they have grown they have gotten deeper into niche markets and courses.

    Remember to ask “How can I add value?”

    Focus on one idea or technique at a time

    Todd figured out he needed a calendar to mix things up. Without this, he would create only one type of Instagram post.

    Finding what people want can be really hard as well.

    How to Create “Great” content?

    Great is subjective, because it’s not what you want to talk about, it’s what the consumer wants.

    Everything needs to be cohesive – start with course objective or learner outcomes and then work from those.

    How do you know what people want when creating content?

    • Course evals – look for repeat answers
    • How packed courses are at the conference
    • Watch behavior
    • What are hot topics
    • Look at social media

    Know the nature of each platform

    Facebook sees a lot of clinical questions

    Twitter seems to be a lot of posts without as much clinical reasoning

    Instagram – appeals to the younger crowd and people looking for quick information

    Think about the consumer you are appealing to.

    TikTok is almost always 15secs – mostly younger audience.

    What are your most important factors in getting your content out there?

    Appeal to the need for authentic human connection.

    Tips for maximizing your own digital learning time:

    Do it on personal time…maybe exercising or grocery store

    Todd likes to just search for it, usually on Instagram. He will normally test the exercises out on himself several times before using them with patients.

    Do your own research and clinical reasoning

    Video the client on their phone and say here is your home exercise program. This is great as they will be able to hear your verbal coaching as well.

    Get the most by picking what you specifically want to learn, not just taking a course because it is there. 

    If that course does not cover it find a different one.

    Call to Action

    Follow Todd on Instagram and get your one free course on PhysicalTherapy.com by clicking the link.

    And get your free 30 days with Blubrry by using the code BLU008

    Watch the Facebook Live

    https://www.facebook.com/sportsmedicinebroadcast/videos/177378123359377/

    Contact Us:

    Calista Kelly – ckelly@physicaltherapy.com

    Todd Sabol – @toddsportsmed on social media

    Jeremy Jackson – click the about page on Sports Medicine Broadcast

    Support the Sponsors

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    PhysicalTherapy.com; 1freecourse; continued; creating content; Calista, Kelly

    Monitoring Mental Health – 603

    What are you doing to Monitor Mental Health? Do you have an easily replicable process? Care to share that with lots of ATs and SMB fans?

    Monitoring Mental Health, Car Wood, Todd Sabol, Mental Health Survey

    Cari Wood joins Todd Sabol and host, Jeremy Jackson, to discuss what this looks like in various AT setting and how you can easily maintain this process.

    How is Cari Monitoring Mental Health?

    This started with a tragic story of losing an athlete. A 3-sport player that committed suicide without anyone noticing signs or symptoms of something being off.

    Cari's late athletes family provided funding for the “Your Life Matters Video”

    After this Cari knew something had to be done to help identify mental health struggles.

    What steps is Cari taking:

    Every other year during Impact and Sway baseline testing Cari speaks to each team about the Monitoring Wellness survey. She does not tell them it is “Monitoring Mental Health”

    • Small groups work best
    • Tell them “this is important to me”
    • “I want to know how you are doing”
    • “I am the only one who sees the responses”
    • Use the Remind App to send out the google form
      • Have the QR code ready for baseline testing day
      • Schedule the survey to come out each week to automate the process
    • Sunday evenings have given her the best response rate

    Who is Cari Wood?

    • Cari Wood graduated from Eastern Washington University in 1993 with a Bachelor of Science in Sports Medicine and a Bachelor of Arts in Education-Physical Education/Health. 
    • She returned to her home state of Oregon to work as the first Athletic Trainer at Redmond High School in 1994.
    • She built an athletic training program from scratch and has remained in Redmond ever since. 
    • Cari served on the NATA Board of Directors from 2012-17 and was President/Director of District 10 concurrently.
    • She served District 10 as the Secretary and was the President of Oregon Athletic Trainers' Society.
    • She has had multiple NATA, NWATA, and OATS committee assignments over the years.
    • Currently, Cari is the chair of the NATA Specialty Awards Committee. 
    • Cari was a recipient of the NATA Outstanding Service Award, is an OATS Hall of Fame member.
    • The first woman inducted into the NWATA Hall of Fame in 2017. 
    • She is married to Jon and is incredibly proud of their two children, Bradi (20)and Riley (18).

    How have the surveys helped?

    Cari helped a soccer coach change the atmosphere of the team by identifying where multiple athletes were reporting negative feelings towards the team. The coach was able to build in more fun and team building activities based on the survey results.

    One kid answered all “0”s but did not leave a comment. Cari sought out the athlete but he was absent. The coach contacted him to find out he had been kicked out of his house and having serious family issues. they were able to step in and support him during a very tough spot in his life.

    How can you implement these into your system?

    • Ask your IT people to help you set this up for your setting
    • Discuss with your campus admin
    • Test it out in small groups first
    • Share your story
    https://www.facebook.com/sportsmedicinebroadcast/videos/2570190749728432/

    Need a copy of the form?

    Here is the sample form that you can copy to your drive:

    There will be a button next to the title that will allow you to save it to your drive

    Monitoring Mental Health

    Then select File -> Make a copy

    Monitoring Mental Health
    If you do not make a copy everyone will see your students submissions…BAD IDEA

    Now set up the spreadsheet:

    Monitoring Mental Health, Spreadsheet, instructions, Cari Wood

    Cari's instructions to set up a Monitoring Mental Health survey

    Have your own form to share?

    Other resources for Monitoring Mental Health

    Youtube video instructions: https://www.youtube.com/watch?v=R3o4Y46leqM&t=518s

    NATA SSATC – Wellness survey info https://www.nata.org/sites/default/files/wellness_screening_guidelines_for_secondary_school_ats.pdf

    NATA mental health EAP https://www.nata.org/sites/default/files/mental_health_eap_guidelines.pdf

    Contact Us:

    Cari Wood – cari.wood@redmondschools.org

    Todd Sabol – @ToddSportsMed

    Jeremy Jackson@MrJeremyJackson

    These folks allow me to continue paying the podcast bills:

    Frio Hydration – Superior Hydration products.

    MioTech – meeting all of your sports medicine supply needs

    PhysicalTherapy.com – use promo code “1FREECOURSE” to start for free

    Donate and get some swag (like patreon but for the school)

    DragonflyMax – one-stop EMR

    HOIST – no matter your reason for dehydration DRINK HOIST

    MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second-year free and support the podcast.

    Marc Pro – Use “THESMB” to recover better.

    PhysicalTherapy.com; 1freecourse; continued