TikTok always ended up showing me stuff I did not want to see, so I deleted the app. Meanwhile, KP, AKA Kyle Parkison, is amassing quite a following and positively impacting the world using TikTok.
Why do you use social media for sports medicine?
Started it for fun and advocacy
A lot of students and people did not know All of the things we do as Athletic Trainers.
TikTok has a lot more random followers
TikTok would be the only one if I had to choose.
Those videos are about ten seconds to a minute long.
A lot of people know and follow me…
It is kinda weird
I am outgoing but people outside of my circle following and recognizing me was just weird.
What have you taken from Social Media
I have been using it for about 6 years.
I have taken a lot of ideas from others
How has it helped?
Free stuff for the kids
Has it been harmful or negative for you at all?
My wife and I have had a few conversations about it, but she actually is pretty helpful in making videos.
How do you manage a video per day?
Some are 1.5 hours
Some are 30 seconds
Some are 6 seconds
I keep the app open while recording the long videos and just lock the phone until it is time to record again.
Which platforms do you use and why?
TikTok is easily my favorite
What has your HR or legal department given you for guidelines?
Our admin team was 100% supportive
None of them really knew what is going to happen
Make sure you ask and keep open communication.
I ask parents before posting ones with student-athletes
What connections have you made through social media?
Several brands have sent me things or given me discounts for making videos.
Lots of student-athletes in the surrounding area have connected with me.
KP – Kyle Parkison
These people LOVE Athletic Trainers and help support the podcast:
Frio Hydration – Superior Hydration products.
Donate and get some swag (like Patreon but for the school)
HOIST – No matter your reason for dehydration DRINK HOIST
MedBridge Education – Use “TheSMB” to save some, be entered in a drawing for a second year free, and support the podcast.
Marc Pro – Use “THESMB” to recover better.